MARKETING SERVICES
DELIVERING COMPLETE PATH-TO-PURCHASE ENGAGEMENT
Where does a shopper’s path to purchase end and her homelife begin? How does eCommerce inspire shoppers at home yet also motivate them in-store? What’s the best way to inspire brand advocacy into the long term? How do you slow down consumers to engage, let alone sample a new brand? And what’s the surest path to sales in an ever-changing marketplace?
These answers were once simpler (much like the world). Our increasingly complex marketplace demands increasingly deft marketing. CROSSMARK Marketing Services is your one-stop solution to deliver 360° commerce: turning consumers into shoppers, shoppers into buyers, and buyers into brand advocates.
The CROSSMARK omnichannel marketing approach is steeped in data and analytics, bolstered by experience and industry know-how—and elevated by top-notch creative to make brands and retailers shine, connect, and ultimately drive sales.
360° OMNICHANNEL SERVICES
CONNECT ALONG THE ENTIRE SHOPPER JOURNEY.
CROSSMARK impacts shoppers everywhere and anywhere—at home, in-store, on-the-go, and post-purchase. Every touchpoint, communication, and design element must have a larger purpose in your brand story—so use them all to motivate shoppers to act with urgency. Then maintain those meaningful connections to inspire future brand allegiance.
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CONVERT YOUR CONSUMERS INTO SHOPPERS
How do you bring your brand promise to life? Inspire shoppers with immersive, compelling, absolutely share-worthy experiences. Marketing Werks (MW) has delivered 30+ years of innovation and action as an industry-leading Experiential Marketing agency. In fact, CROSSMARK acquired MW to empower our clients and brands with that same level of agency expertise and talent.
Marketing Werks makes all facets of experiential and shopper marketing seamless for our CROSSMARK partners, including:
- Interactive Sampling
- Owned Events
- Shopper Marketing
- Mobile Tours
- Branded Experiences
- Sponsorship Activations
- PR Stunts
- Experiential Content (Digital)
- Omnichannel Marketing
- eCommerce
